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Marketing/External Communications
Publications

Nemours Community Benefit Reports

Creator, Writer, Editor

Identified value of Nemours Children’s Health System community benefit initiatives, and created inaugural Community Benefit Report and marketing plan that leveraged the value of its impact, resulting in brand enhancement and realization of key business goals.

  • Nemours’ submission – in its final attempt – of the Community Benefit Report to Florida government was linchpin in receiving approval to build its children’s hospital in Orlando, FL – critical to the viability of its Florida business plan.

  • National Association of Children’s Hospitals (NACHRI) recognized report as national gold standard.

  • Requested to speak at national forums hosted by NACHRI on Best Practices and to join one of six NACHRI advisory boards (most junior hospital employee ever appointed).

  • Collaborated with Nemours’ departments to utilize the community benefit story; Development, for example, experienced a 37% YOY increase in fundraising.

  • Asked by Catholic Charities, largest U.S. healthcare organization, to author chapter on community benefit communications for their guide on community benefit – considered the industry bible.

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SPF is my BFF article

Published on cdc.gov, SPF is my BFF highlighted the immediate and long-term damage the sun can cause...especially if you grew up near a beach (like me)!

Dornier MedTech

Peer-reviewed Article Compilations

I collaborated with Dornier's Chief Medical Officer on these abstract summaries, intended to change the perception of electrotherapy shockwave lithotripsy. 

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Junior League of Chicago Member Magazine (distribution 5,000+)

Writer, Editor-in-Chief, Creative Manager, Ad Sales

As a volunteer, I transformed the publication from a two-color, 12-page newsletter to a four-color, 36-page professionally designed glossy magazine. Developed Ad Sales Program and increased sales 400% in 18 months.

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